The Swedes are on their way! Fjällräven is coming to St. Anton.
Nature lovers be on the lookout: the Swedish outdoor clothing brand, Fjällräven, is coming soon to St. Anton. Fjällräven triumph in the outdoor sports segment began 50 years ago in the small Swedish town Örnsköldsvik. Since then, the beloved Swedish brand has become a favorite for sports enthusiasts all over the world – and their outdoor assortment has also impressed us with its functionality, durability, and timelessness. In the Swedish tradition, Fjällräven’s products combine simplicity, utility, and high quality. We are particularly pleased that Fjällräven also pays close attention to the environment in the sourcing and production of its products. Thus we are proud to be opening our Fjällräven store on November 23 right next to our Superdry Shop. The only thing left to say is: Kom över, vi ser fram emot att träffa dig. In English: Come on over, we’re looking forward to seeing you!