Data Protection
We have drawn up this privacy policy to explain to you, in accordance with the provisions of the EU General Data Protection Regulation, what information we collect, how we use data and what choices you have as a visitor to this website. Unfortunately, it is in the nature of things that these explanations sound very technical, but we have endeavoured to describe the most important points as simply and clearly as possible.
Automatic Data Storage
When you visit websites these days, certain information is automatically generated and stored, and this is also the case on this website. When you visit our website, as you are doing right now, our web server (the computer on which this website is hosted) automatically stores data such as your device’s IP address, the addresses of the subpages you have visited, details about your browser (e.g. Chrome, Firefox, Edge, etc.) and the date and time. We do not use this data and do not normally pass it on to third parties; however, we cannot rule out the possibility that this data may be accessed in the event of unlawful conduct.
Storage of personal data
Personal data that you submit to us electronically via this website – such as your name, email address, postal address or other personal details provided when submitting a form or leaving a comment on the blog – is used by us, together with the time and IP address, solely for the purpose specified in each instance; it is stored securely and is not passed on to third parties. We therefore use your personal data solely to communicate with visitors who have expressly requested contact and to process the services and products offered on this website. We do not pass on your personal data without your consent; however, we cannot rule out the possibility that this data may be accessed in the event of unlawful conduct. If you send us personal data by email – i.e. outside the scope of this website – we cannot guarantee the secure transmission or protection of your data. We recommend that you never send confidential data via email in unencrypted form.
Your rights
You are generally entitled to the rights of access, rectification, erasure, restriction, data portability, withdrawal of consent and objection. If you believe that the processing of your data breaches data protection law or that your data protection rights have otherwise been infringed, you may lodge a complaint with the supervisory authority. In Austria, this is the Data Protection Authority, whose website can be found at https://www.dsb.gv.at/.
TLS encryption with https
We use https to transmit data over the internet in a way that is secure against eavesdropping. By using TLS (Transport Layer Security), an encryption protocol for secure data transmission over the internet, we can ensure the protection of confidential data. You can recognise the use of this data transmission security by the small padlock icon in the top left-hand corner of your browser and the use of the https scheme as part of our web address.
Cookies
Our website uses HTTP cookies to store user-specific data. A cookie is a small data packet exchanged between a web browser and a web server; whilst it is completely meaningless to the server itself, it only acquires significance for the web application – for example, an online shop – such as the contents of a virtual shopping basket. There are two types of cookies: First-party cookies are created by our website, whilst third-party cookies are created by other websites (e.g. Google Analytics). Cookies are divided into three categories: strictly necessary cookies to ensure the website’s basic functions, functional cookies to ensure the website’s performance, and targeted cookies to improve the user experience. We use cookies to make our website more user-friendly. Some cookies remain stored on your device until you delete them. They enable us to recognise your browser the next time you visit. If you do not wish this to happen, you can configure your browser to notify you when cookies are set and to allow them only on a case-by-case basis. You can delete cookies that are already on your computer or disable cookies at any time. The procedure for doing this varies depending on your browser; it is best to search for instructions on Google using the search terms ‘delete cookies chrome’ or ‘disable cookies chrome’ if you are using the Chrome browser, or replace the word ‘chrome’ with the name of your browser, e.g. Edge, Firefox or Safari. If you do not allow us to use cookies at all – i.e. if you disable them via your browser settings – some functions and pages may not work as expected.
Newsletter
When you subscribe to our newsletter, you provide the personal data mentioned above and give us the right to contact you by email. We use the data stored as part of your newsletter subscription exclusively for our newsletter and do not pass it on to third parties. Should you unsubscribe from the newsletter – you’ll find the link to do so at the very bottom of every newsletter – we will delete all data stored in connection with your newsletter subscription.
Google Maps Privacy Policy
We use Google Maps, provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA), on our website. When you use the features of this map, data is transmitted to Google. You can find out what data Google collects and how it is used at https://www.google.com/intl/de/policies/privacy/.
Google Analytics Privacy Policy
We use Google Analytics, provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA), on this website to analyse visitor data statistically. Google Analytics uses first-party cookies for this purpose.
Further information on terms of use and data protection can be found at http://www.google.com/analytics/terms/de.html or at https://support.google.com/analytics/answer/6004245?hl=de.
How Google uses personal data
Further information on the processing of personal data by Google can be found in the section ‘Responsible handling of business data’.
Pseudonymisation
In accordance with the GDPR, our aim is to improve our services and our website. As we take our users’ privacy seriously, user data is pseudonymised. Data processing is carried out in accordance with the legal provisions of Section 96(3) of the Telecommunications Act (TKG) and Article 6(1)(a) (consent) and/or (f) (legitimate interest) of the EU General Data Protection Regulation (GDPR).
Disabling data collection by Google Analytics
By using the browser add-on to disable Google Analytics JavaScript (ga.js, analytics.js, dc.js), website visitors can prevent Google Analytics from using their data. You can prevent the collection of data generated by the cookie and relating to your use of the website by Google, as well as the processing of this data by Google, by downloading and installing the browser plug-in available via the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
Google Analytics Data Processing Addendum
We have entered into a direct client agreement with Google regarding the use of Google Analytics by accepting the “Data Processing Addendum” in Google Analytics.
You can find out more about the Data Processing Addendum for Google Analytics here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad
Google Analytics IP anonymisation
We have implemented Google Analytics’ IP address anonymisation on this website. This feature was developed by Google to enable this website to comply with applicable data protection regulations and the recommendations of local data protection authorities where these prohibit the storage of full IP addresses. The anonymisation or masking of IP addresses takes place as soon as the IP addresses enter the Google Analytics data collection network and before the data is stored or processed.
Further information on IP anonymisation can be found at https://support.google.com/analytics/answer/2763052?hl=de.
Google Analytics reports on demographic characteristics and interests
We have enabled the advertising reporting features in Google Analytics. The reports on demographic characteristics and interests contain information on age, gender and interests. This enables us to gain a better understanding of our users – without being able to link this data to individual persons. You can find out more about the advertising features at https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad.
You can opt out of the use of your Google Account activity and information by ticking the relevant box under ‘Advertising settings’ at https://adssettings.google.com/authenticated.
Google Analytics opt-out link
If you click on the following opt-out link, you can prevent Google from tracking further visits to this website. Please note: Deleting cookies, using your browser’s incognito or private mode, or using a different browser will result in data being collected again.
Opt out of Google Analytics
Facebook Privacy Policy
We use features from Facebook, a social media network operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, on this website.
You can find out which features (social plug-ins) Facebook provides at https://developers.facebook.com/docs/plugins/. When you visit our website, information may be transmitted to Facebook. If you have a Facebook account, Facebook may associate this data with your personal account. If you do not wish this to happen, please log out of Facebook. You can find Facebook’s privacy policy, which explains what information Facebook collects and how it uses it, at https://www.facebook.com/policy.php.
YouTube Privacy Policy
On this site, we use the video service YouTube, provided by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
When you access pages on our website that embed YouTube videos, data is transmitted to YouTube, where it is stored and analysed. If you have a YouTube account and are logged in, this data will be linked to your personal account and the data stored therein. You can find out what data Google collects and how it is used at https://www.google.com/intl/de/policies/privacy/.
Twitter Privacy Policy
On this website, we use features provided by Twitter, a social network operated by Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland. This may also result in personal data being transferred to Twitter. We do not monitor this data exchange and do not store any information about it. If you would like to know more about how Twitter uses your data, you can find all the relevant information in the Twitter Privacy Policy at https://twitter.com/de/privacy.
If you have a Twitter account, you can change your privacy settings in your account settings at https://twitter.com/settings/account.
Google+ Privacy Policy
We use features from Google+, the social network operated by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA), on our website. If you wish to make full use of the features on offer, you will need a Google account. However, even when using the features (Google +1 buttons, Google+ badge, Follow button, Google+ Share button and link, Sign-In button, Hangout button) without a Google account, information is already transmitted to Google. If you are logged in to your Google account whilst using the functions listed above, your data will be published worldwide at https://plus.google.com/settings/, depending on your settings, and collected and analysed by Google.
You can find out what data Google collects and how it is used at https://www.google.com/intl/de/policies/privacy/.
Instagram Privacy Policy
On our website, we use features from the social media network Instagram, operated by Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. The functions for embedding Instagram content (embed function) allow us to display images and videos. When you visit pages that use such functions, data (IP address, browser data, date and time, cookies) is transmitted to Instagram, where it is stored and analysed. If you have an Instagram account and are logged in, this data will be linked to your personal account and the data stored therein. You can find the privacy policy detailing what information Instagram collects and how it uses it at https://help.instagram.com/155833707900388.
Google Ads
This website uses the Ads service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (‘Google’) for the purposes of analysing, optimising and ensuring the efficient operation of our online offering.
Google Ads is Google’s in-house online advertising system.
It is important for us to know whether a prospective customer ultimately becomes a customer. To measure this, we use what is known as ‘conversion tracking’. Furthermore, we would like to be able to target visitors to our website again in a targeted manner. We achieve this through what is known as ‘remarketing (retargeting)’.
Google Ads serves both “conversion tracking” and “remarketing” purposes; in other words, we can see what happened after you clicked on one of our adverts. For this service to work, cookies are used and visitors are sometimes added to remarketing lists so that they are shown only specific advertising campaigns.
Our aim is to ensure that, through the use of Google Ads, the content on our website is targeted specifically at those visitors who are genuinely interested in what we have to offer. The data from ‘conversion tracking’ enables us to measure the effectiveness of individual advertising measures and optimise our website for our visitors.
When you visit our website, Google receives information that you have accessed our website and subsequently sets cookies. In this context, your data is also transferred to the USA and analysed there. If you are logged in to your Google account, your data can be directly associated with it. If you do not wish your data to be associated with your Google profile, you must log out.
We have no influence over how Google uses the data. However, according to Google, the data is stored in encrypted form on secure servers.
Participation in Google Ads conversion tracking is based on your consent in accordance with Article 6(1)(a) of the GDPR. You may withdraw this consent at any time with future effect.
Further information about Google Ads, Google Conversion Tracking and remarketing can be found in Google’s Privacy Policy: https://policies.google.com/privacy.
Further information on Google’s use of data:
Google advertising settings: https://adssettings.google.com/authenticated
Data processing terms for Google advertising products: https://privacy.google.com/businesses/adsservices/
Google Ads Controller-Controller Data Protection Terms, including Standard Contractual Clauses: https://business.safety.google/adscontrollerterms/
Google Marketing Platform / Google Ad Manager (formerly DoubleClick)
Our website uses the Google Marketing Platform / Google Ad Manager service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (‘Google’) for the purposes of analysing, optimising and ensuring the efficient operation of our online offering.
This is done by means of a pseudonymous identification number (pID), which is assigned to and stored in your browser. This pID enables the service to recognise which adverts have already been displayed to you and which ones have been clicked on. The data is used for cross-website ad serving by enabling Google to identify the pages you have visited.
The information generated is transferred by Google to a server in the USA for analysis and stored there. Google will only transfer the data to third parties where required by law or within the framework of data processing on behalf of the controller. Under no circumstances will Google combine your data with other data collected by Google.
The processing of your data is based on your consent within the meaning of Article 6(1)(a) of the GDPR. You may withdraw this consent at any time with effect for the future.
You can find out exactly where Google’s data centres are located here: https://www.google.com/about/datacenters/inside/locations/
Further information on Google’s use of data, as well as options for adjusting settings and objecting, can be found in Google’s Privacy Policy at https://policies.google.com/technologies/ads and in the settings for the display of Google adverts at https://adssettings.google.com/authenticated
Data processing terms for Google advertising products, as well as information on the data processing agreements between data controllers and standard contractual clauses for data transfers to third countries, can be found at: https://business.safety.google/adscontrollerterms
Source: Created using the Data Protection Generator from firmenwebseiten.at
